CCR Draft #2

     Our magazine is able to connect our target audience because it features a variety of articles that are enjoyable for artists of all skill levels. This means that regardless of one's experience in crafting, cooking, or gardening they should be able to understand the article or at least be interested in the topics. Additionally, we plan to create numerous social media pages. This will allow consumers to stay up to date with out project ideas and even allow them to further understand the crafting ideas. We could use websites such as Instagram, Facebook, or YouTube to create videos or step-by-step instructions to further explain our popular article topics. Also, the use of social media will allow users to be further exposed to our product and cause them to be more interested in our magazine. This will increase revenue.
     Some methods we could use for distribution of real paper products would be through mailing directly to subscribers' homes or on the shelf in various grocery stores and other shops. Additionally, working hard to increase the appeal of articles and photos featured on the cover pages of our products would attract more new customers and increase our number of subscribers. This would not only increase revenue overall, but also allow us to see what types of cover photos and article topics attract the most amount of consumers and which ones don't. Overall, our use of social media and intriguing article topics should attract and connect to the most consumers in our target audience.